Enhancing patient care for over ✺ 1 million doctors in Europe

— Think of Doctolib Siilo as WhatsApp meets Slack, built for healthcare professionals.

As Head of Product Design at Doctolib Siilo, I led the design of core features like messaging, voice/video calls, and secure patient case sharing, all built to meet strict medical privacy standards, while maintaining a solid 4.5 stars rating in the App Store.

Led product design across major initiatives like Siilo–Doctolib integration; expanding the user base from 500k to over 1.5 million and supporting over 1 billion messages exchanged.

FEATURED INITIATIVES

Streamlining patient case collaboration ✺ for better care

Together with Elisa (UXR) and Marco (PM), I ran 10+ interviews and a focus group to understand how healthcare professionals managed patient cases. We found they were using hacky workarounds on Siilo and struggling to handle multiple patient conversations, leading to confusion and potential mistakes.

I led the design of the Patient Cases feature, a simple way to create dedicated folders per patient, bringing together all related messages, images, and documents. It brought structure to team collaboration and played a key role in a smoother launch in France, contributing to a hitting the quarter goals in increasing Doctolib Siilo’s NPS score.

Improving verification ⁂ led to increased trust in the platform

This was a particularly rewarding initiative as it came entirely from within the UX team. I spotted a small gap with the potential to ladder up to one of the quarter's business goals, pitched the case, got together with the research team, and we got buy-in.

Working with research, I identified a key barrier to trust on the platform: confusion around the meaning of verification badges could be contributing to low verification numbers.

To address this, streamlined the medical and identity verification flows and introduced clearer, more distinct badges. In the end, not only did we hit the goals, we also moved the needle on a few unexpected metrics along the way.

Integrating Siilo into DoctolibOS ❉ amplified user base while maintaining high user satisfaction

After Siilo was acquired by Doctolib, we faced the challenge of integrating a secure messaging app into a much larger eHealth ecosystem, a process that felt a lot like parachuting into a moving train.

My job was to lead design efforts to make sure Siilo’s product fit seamlessly within Doctolib’s platform, all while keeping our roadmap alive and protecting the integrity of the user experience.

I managed a lean team of three designers and worked across squads to untangle overlapping features, from task managers to patient messaging. We rolled up our sleeves, mapped feature parity, aligned roadmaps, and collaborated closely with engineering and product teams to make both systems work together without breaking what already worked.

The work led to skyrocketing our user base from 500k to over 1.5 million, supporting more than 1 billion messages exchanged while hitting user satisfaction goals.

Would you like to know more about my experience at Doctolib Siilo? Let's chat!

LinkedIn ↗

Or get to know about other projects below

➞ For TomTom, an adaptable cockpit UI opened doors to more carmakers, and ultimately, more business opportunities.
➞ For automakers, time-to-market reduction from years to ~7 months.